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Mumbai: Indian music icons Guru Randhawa and Jonita Gandhi have joined forces with American electronic duo The Chainsmokers to release a new single titled ‘Addicted’ on August 30. This exciting collaboration also features Brazilian DJ Zarb and German producer Ink, blending diverse musical styles into a vibrant, cross-continental hit.
A Fusion of Cultures:
‘Addicted’ is a unique track that combines English lyrics with energetic Punjabi verses, set to a lively dance beat. The Chainsmokers expressed their enthusiasm for the project, stating, “Our music has always been about connecting with people, and we have so many incredible fans in India who we love. We couldn’t think of a better way to connect with them than by collaborating with artists like Jonita and Guru and incorporating their culture and style into our song”.
Indian Flavour on the Global Stage:
Guru Randhawa shared his excitement, saying, “Music has the power to connect people across cultures and borders. I am thrilled to bring a refreshing Indian flavor to this global chartbuster from The Chainsmokers and Zarb. It’s been an exciting journey to reimagine a song that resonates with so many people and give it a new life for the Indian diaspora”.
Jonita Gandhi echoed these sentiments, highlighting the honor of working with such renowned artists. “It’s really exciting for me to have the opportunity to add my vocals to ‘Addicted’ with Guru Randhawa. It’s an honor to be on a song with The Chainsmokers, Zarb, and Ink, and I hope our version resonates with audiences around the world”.
A Stellar Line-Up:
The Chainsmokers, known for their chart-topping hits like ‘Closer’ and ‘Don’t Let Me Down,’ have been a dominant force in the EDM, dance, and pop music scenes since their breakthrough. ‘Addicted’ also features industry heavyweights Zarb and Ink, who have collaborated with global superstars such as Coldplay, Diplo, Sam Feldt, Beyoncé, Justin Bieber, Childish Gambino, and Stevie Wonder.
A New Milestone:
This collaboration marks a significant milestone in the music industry, showcasing how Indian rhythms can seamlessly blend with international dance beats to create a track that appeals to a global audience. With its initial release, ‘Addicted’ has already garnered over 140 million streams and topped Billboard’s Dance/Mix Show Airplay charts.
Looking Ahead:
Guru Randhawa is also gearing up for his upcoming Moon Rise tour, which will span 10 cities, further solidifying his presence on the global music stage.
This collaboration is a testament to the power of music in bridging cultural divides and creating something truly special for fans around the world. Be sure to check out ‘Addicted’ on all streaming platforms!
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