New Delhi: MG Motor India has officially launched the highly anticipated Windsor EV, starting at an attractive price of Rs 9.99 lakh (ex-showroom). This price excludes the cost of the battery pack, but the Windsor EV introduces an innovative Battery-as-a-Service (BaaS) program, allowing buyers to pay per kilometer for the battery at Rs 3.5 per km. Positioned between the MG Comet EV and ZS EV, the Windsor EV is named after the iconic Windsor Castle and is a rebadged version of the Wuling Cloud EV sold overseas, albeit with a different powertrain.
Pre-Bookings and Launch Timeline
Pre-bookings for the MG Windsor EV have already commenced, with exclusive test drives starting from September 25th. Official bookings open on October 3rd, and deliveries are scheduled to begin from October 12th. The Windsor EV will be available in three variants and four color options, with variant-wise pricing to be announced soon.
Design and Exterior Features
The Windsor EV boasts a distinctive AeroGlide design with a unique MPV-like silhouette. Key exterior features include:
- High-set bonnet and full-width LED light bars at the front and rear.
- Vertically stacked LED headlamps and squarish LED tail lamps.
- Illuminated MG logo on the front.
- 18-inch diamond-cut alloy wheels and flush door handles.
- Dimensions: 2,700 mm wheelbase (largest in its segment), 1,850 mm width, and 1,677 mm height.
Luxurious Interiors and Cutting-Edge Features
Step inside the Windsor EV to experience Knight Black interiors with gold highlights. The car offers several segment-first features:
- Aero-Lounge seats with up to 135-degree multi-step recline.
- LED ambient lighting with 256 color options.
- Airline-style reclining seats in the second row and a 60:40 rear seat split expanding the spacious 604-litre boot capacity.
The interior also features a 15.6-inch infotainment touchscreen with wireless smartphone connectivity and voice recognition in six languages. Additional features include:
- Digital driver’s display.
- 9-speaker audio system.
- Steering-mounted e-shifters.
- Rear AC vents.
- Power-adjustable seats.
- Over 80 connected car features, including a digital Bluetooth key with key-sharing functionality.
Safety and Performance
Safety is paramount in the Windsor EV, which comes equipped with:
- Six airbags as standard.
- Over 35 safety features, including electronic stability control (ESC), all-wheel disc brakes, electronic parking brake with auto hold, and a tyre pressure monitoring system (TPMS).
Under the hood, the Windsor EV is powered by a 38 kWh battery pack, delivering 136 hp and 200 Nm of peak torque, with a range of 331 km. MG is also offering an assured buyback plan, guaranteeing up to 60 percent of the vehicle’s value even after three years, along with a lifetime warranty on the battery pack and free charging at MG’s public charging hubs for one year.
The MG Windsor EV is set to revolutionize the electric vehicle market with its blend of innovative features, luxurious design, and competitive pricing. With pre-bookings already open, the Windsor EV is poised to become a popular choice among environmentally conscious consumers in India.
