Dubai Princess Shaikha Mahra Launches Bold New Perfume Line ‘Divorce’ Following Public Split

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Perfume Line Divorce

New Delhi: In a move that has captured global attention, Shaikha Mahra Mohammed Rashed Al Maktoum, the princess of Dubai, has launched a new perfume line named “Divorce”. This announcement comes just months after her highly publicized divorce from her husband, Sheikh Mana bin Mohammed bin Rashid bin Mana Al Maktoum, which she declared in a dramatic Instagram post in July 2024.

A Bold Statement on Social Media

The princess took to her official Instagram page to reveal her new venture. Under her brand ‘Mahra M1’, she posted a teaser labelled “coming soon”, featuring a sleek black bottle of the perfume¹. The post quickly garnered significant attention, reflecting her strong social media presence with nearly 1 million followers.

The Perfume: A Symbol of Empowerment

The perfume, aptly named “Divorce”, is seen as a bold statement of empowerment and independence. The black-bottled fragrance symbolizes a fresh start and resilience. While the exact price of the perfume in the Dubai market remains undisclosed, the anticipation is building among her followers and the general public.

Background of the Princess

Thirty-year-old Shaikha Mahra is the daughter of His Highness Sheikh Mohammed bin Rashid Al Maktoum, the Vice President and Prime Minister of the United Arab Emirates (UAE) and Ruler of Dubai. Known for her vibrant personality and active social media presence, she has become a significant public figure in the UAE and beyond.

The Dramatic Divorce Announcement

On July 16, 2024, Shaikha Mahra made headlines when she announced her divorce on Instagram. Her post read: “Dear Husband, As you are occupied with other companions, I hereby declare our divorce. I divorce you, I divorce you, and I divorce you. Take care. Your ex-wife”. This announcement came just over two months after the couple welcomed their first child, adding to the public’s fascination with her personal life.

Perfume Line Divorce

Looking Forward

As Shaikha Mahra continues to navigate her personal and professional life, her new perfume line “Divorce” is set to make waves in the market. Stay tuned for more updates on this intriguing new product and the princess’s future endeavors.

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