Mumbai: Bollywood superstar Akshay Kumar has apologized for endorsing a tobacco brand and announced that he will take on as its brand ambassador after facing strong backlash over his association with a leading pan masala manufacturing company. As in ‘back’. The Bollywood superstar released a statement on Twitter in which he said, “I am sorry. I would like to apologize to all my fans and well-wishers. Your response in the last few days has impressed me a lot. While I haven’t done so. And I will not endorse tobacco, I respect your sentiments in light of my association with Vimal Elaichi. With all humility, I step back.”
The leading Bollywood actor apologized after he was extensively trolled for his association with the leading pan masala company. He also announced that he would contribute the entire support fee to a worthy cause. “I have decided to contribute the entire support fee to a worthy cause. The brand may continue to air commercials for the legal term of the contract, but I promise to be extremely careful in making our future choices. In return I will always ask for your love and best wishes,” said Akshay Kumar.
Controversy erupted after the actor was seen sharing screen space with other Bollywood superstars – Ajay Devgn and Shah Rukh Khan – for the popular ‘Elaichi Pan Masala’ ad. As soon as the advertisement went viral, it received a scathing response from the netizens. While some heavily criticized the actor for sharing screen space for the tobacco brand, others were happy to see the three top stars come together for the same ad.