New Delhi: BMW India has officially launched the new BMW M340i xDrive, a high-performance sedan locally manufactured at BMW’s Chennai plant, priced at ₹74.90 lakh (ex-showroom). Now available for booking through BMW dealerships and online, the M340i xDrive is redefining luxury performance, claiming the title of India’s best-selling performance car with over 1,000 units sold nationwide.
High-Octane Power and Performance
Under the hood, the BMW M340i xDrive boasts a formidable 2,998 cc straight-6 petrol engine that delivers an impressive 374 hp and 500 Nm of torque. With an M Sport exhaust system, this powerhouse accelerates from 0 to 100 km/h in a mere 4.4 seconds, making it not only the fastest BMW but also the quickest internal combustion engine (ICE) car manufactured in India. Paired with an 8-speed Steptronic Sport automatic transmission, the M340i xDrive also includes fuel-efficient features like brake-energy regeneration and auto start-stop.
Striking Sporty Design
BMW’s M340i xDrive exudes sportiness with its sleek, aggressive design. The wide front profile features BMW’s signature black mesh kidney grille and adaptive LED headlights with blue accents. Its long wheelbase, short overhangs, and sloping roofline create a dynamic, aerodynamic profile, while high-gloss black M mirror caps and darkened LED taillights enhance its appeal. The 19-inch Jet Black alloy wheels and distinctive red M Sport brake calipers further boost its commanding road presence.
Luxury Interiors with Cutting-Edge Technology
Inside, the M340i xDrive combines luxury with high-tech features. A new BMW curved display with a floating effect introduces the BMW Live Cockpit Professional, including a 14.9-inch freestanding display, a 12.3-inch digital instrument cluster, and a head-up display for easy driver access. Sport seats, a redesigned steering wheel, and ambient lighting with six dimmable settings elevate the interior experience, while practical features like 480 liters of boot space, split rear seats, and an automatic boot lid ensure functionality. The Harman Kardon surround sound system enhances the immersive in-car experience.
Uncompromised Safety and Driver Assistance
Safety is paramount in the M340i xDrive, featuring six airbags, ABS with brake assist, dynamic stability control (DSC), and crash sensors. Additional safety elements include run-flat tires, ISOFIX child seat mounts, and an electronic vehicle immobilizer. Driver assistance is equally robust, with features like parking assist, a rearview camera, and the BMW Connected Drive Key, plus Digital Key Plus, real-time traffic information, and remote services through the My BMW app.
A New Standard for Luxury Performance in India
BMW’s latest M340i xDrive combines speed, elegance, and advanced safety features, positioning it as a must-have for those seeking power, sophistication, and cutting-edge technology in their drive. With its competitive pricing and unmatched performance, the M340i xDrive is expected to set a new benchmark in India’s luxury automobile market.