New Delhi: The iconic motorcycle brand BSA, now under the Mahindra Group’s ownership, has officially marked its Indian debut with the introduction of the 652 cc Gold Star 650 model. This long-awaited arrival brings together heritage, power, and style, making it a momentous occasion for motorcycle enthusiasts across the country.
The Resurgence of BSA: A Journey from Battlefields to Showrooms
BSA, known for its historic legacy, was acquired by Mahindra Group’s premium motorcycle arm, Classic Legends, in 2016. The Birmingham Small Arms Company, founded in the early 20th century, has weathered wars and revolutions, leaving an indelible mark on the world of motorcycling. Now, that indomitable spirit is reborn in the new Gold Star.
A Priceless Piece of History: The Gold Star 650
Priced at Rs 2.99 lakh (ex-showroom Delhi), the BSA Gold Star 650 pays homage to its legendary predecessor. With classic lines and modern engineering, it strikes a balance between tradition and innovation. Anand Mahindra, Chairman of the Mahindra Group, expressed his excitement, stating, “Bringing BSA to India is about sharing a piece of world motorcycling history with India. The fire that forged the brand during wartime lives on in the new Gold Star.”
Global Ambitions: BSA’s Journey Beyond India
While the Gold Star 650 conquers Indian roads, BSA has its sights set on international markets. Soon, the brand will venture into the United States, Australia, and Japan, spreading its legacy across continents.
A Rainbow of Choices: Gold Star 650 Models
Enthusiasts can choose from an array of captivating colors:
- Highland Green: Rs. 2,99,990
- Insignia Red: Rs. 2,99,990
- Midnight Black: Rs. 3,11,990
- Dawn Silver: Rs. 3,11,990
- Shadow Black: Rs. 3,15,900
- Legacy Edition – Sheen Silver: Rs. 3,34,900
Unleashing Power: Gold Star 650 Specifications
Under the hood, the Gold Star boasts a 652 cc single-cylinder, liquid-cooled engine – the largest of its kind in India. With 45 bhp of power and 55 Nm of peak torque, it promises exhilarating rides. The 5-speed transmission ensures smooth gear shifts, while the dual cradle chassis provides stability. Telescopic front forks and 5-step preload-adjustable twin shock absorbers complete the package.
