Air India launches new uniforms by Manish Malhotra for its crew

Air India launches new uniforms

New Delhi: Air India, the private carrier, has revealed its new collection of uniforms for its cabin and cockpit crew, designed by the renowned fashion designer Manish Malhotra. The new uniforms are a blend of tradition and modernity, reflecting the airline’s new identity and vision.

The inspiration behind the new uniforms
The new uniforms are inspired by the rich and diverse culture and heritage of India, as well as the airline’s new logo icon, the Vista. The Vista represents the airline’s aspiration to soar higher and connect the world with India.

Campbell Wilson, the Chief Executive Officer and Managing Director at Air India said that the new uniforms are a part of the airline’s transformation journey. He said, “Air India’s crew uniforms are amongst the world’s most storied in aviation history, and we firmly believe that Manish Malhotra’s innovative ensemble will script an exciting new chapter for Air India’s future narrative.”

Manish Malhotra, the designer of the new uniforms, said that he aimed to create uniforms that capture the essence of India’s diverse culture and traditions while also embodying a modern and sophisticated look. He said, “By incorporating quintessential hues that are symbolic to India, I hope that these uniforms not only make the crew feel proud but also leave a lasting impression on the guests, representing the warmth and hospitality that India is known for.”

The features of the new uniforms
The new uniforms will be introduced in a phased manner over the next few months, starting with the entry of service of Air India’s first Airbus A350 aircraft, the company said in a statement.

The female cabin crew attire features a ready-to-wear ombre saree with intricate patterns reminiscent of Indian heritage architecture (jharokha) and the Vista, paired with a comfortable blouse and blazer. The saree comes in four different colors: burgundy, navy blue, mustard yellow, and teal green, representing the four regions of India.

The male cabin crew attire features a smart shirt and trousers in navy blue, with a burgundy tie and a blazer with the Vista print on the lapel. The shirt also has a subtle Vista print on the collar and cuffs.

The cockpit crew’s uniform features a classic black double-breasted suit with a print inspired by the Vista, signifying professionalism, timelessness, and the gravitas of the flying profession. The suit also has a burgundy pocket square and a tie with the Vista print.

Malhotra has also curated footwear that blends style and comfort, the airline said, adding the female cabin crew will wear dual-tone (black and burgundy) block heels, and the male cabin crew will wear comfortable black Brogues.

The new uniform designs, Air India claimed, were developed in close consultation with its cabin crew representatives and the airline’s In-flight services team, who also conducted an extensive testing exercise for the new designs.